WebOct 9, 2014 · The decision ends a marketing contract between Lego and Shell that began in the 1960s with Lego toys being distributed at Shell petrol stations in more than 25 countries. The deal is valued at $110m (68m). Greenpeace is claiming a victory, claiming that brands such as Lego should choose their partners “more carefully”. WebOct 10, 2014 · During Greenpeace’s three-month campaign, which included tiny protest scenes at LEGOland and an emotional video, more than a …
LEGO Caught In Political Struggle Between Greenpeace And Shell …
WebOct 9, 2014 · Greenpeace activists staged a three-month campaign against Lego's marketing relationship with Shell. Lego is set to ditch a 50-year relationship with Shell after coming under intense... WebJul 23, 2014 · Green Peace states the oil company is using Lego’s high profile and positive image to try and improve the perception of its arctic drilling in the form of 16 million Shell-branded Lego toys ... east village asian grocery
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WebApr 6, 2024 · Na manhã desta quinta-feira (06.04.23), o palestrante e Coordenador do Projeto Escola, do Grupo de Voluntários do Greenpeace de Porto Alegre, Valdeci C. de Souza, firmou parceria com o DEA e a SMED para a realização de ciclo de palestras socioambientais nas escolas do município de Sapucaia do Sul, RS.. A reunião de … WebIn July 2014, Greenpeace launched a global boycott campaign to persuade Lego to cease producing toys carrying Shell's logo in response to the oil company's plans to drill for oil in the Arctic. Lego's partnership with Shell dates back to the 1960s, although a fictional oil company called Octan featured as the corporation headed by the villain ... WebOct 9, 2014 · Greenpeace is being too simplistic, hypocritical and deserves “0 out of 10” for its successful campaign to make Lego drop its partnership with Shell, according to the former director of... east village atx project